Some goods are immediately related with a particular country. France is renowned for its wine, Columbia for its coffee, and the United States for its motion pictures and music. Then there is Switzerland. The Swiss are identified for their chocolate, cheese and army knives. But the item most consumers assume of once they consider of Switzerland is the watch.The clock and watch market was a reasonably minor 1 in Switzerland in the middle of the 16th century. Each had been regarded as luxury merchandise and had been created by a little group of artisans, most of them positioned in the Swiss city of Geneva. Then a series of sweeping reforms implemented by the pastor Jean Calvin banned most types of jewelry, which place hundreds of jewelers and goldsmiths out of perform. Due to the fact a number of of these trained artisans had knowledge with horology, they began generating watches.A half a century later, Geneva was the unofficial globe money of watch-generating. The Swiss had been the initial nation to concentrate on horology as an independent craft or trade. They had been as well the initial to create a watchmaker's guild in 1601.By the begin of the 18th century, Geneva was identified as a "city of watchmakers." In reality, it was so crowded with watch shops and knowledgeable watchmakers that a number of ambitious young horologists decided to relocate to much less crowded and competitive towns. A region in the Swiss Jura Mountains became the destination of decision for these intrepid souls.A single of these watchmakers was a young man by the name of Raphael Picard. He moved to a tiny town in the mountains referred to as La Chaux-de-Fonds and founded the Invicta Watch Corporation in 1837. At the time, the Firm was truly absolutely nothing a lot more than a modest watch shop, a single of a great number of. But Picard had large suggestions.Even even though competitors and availability had improved, the watch was nevertheless an high-priced luxury product in the early 19th century. It was worn, or really carried, virtually exclusively by effectively-heeled gentlemen. Pocket watches had been basically as well high-priced for the typical most people. Raphael Picard wanted to alter that. His dream was to create high-quali ty watches that anybody may possibly afford. This was no simple job.Watch-producing was a extremely respected trade at the time, and knowledgeable artisans had been nicely paid. Material charges had been too really high, as was shipping. In spite of these obstacles, the Corporation somehow managed to create cheap watches that had been shipped all more than Europe.Although the Firm never produced a lot cash, Invicta (Latin for "invincible") was in market for more than 140 years. Their timepieces gained a loyal after in most of Europe and in components of Asia. But like most watch businesses that made mechanical watches, they had been impacted by the Quartz Revolution.This new electronic technologies was introduced in the early 1970s. Ironically, it helped several new businesses obtain Raphael Piccard's extended-held dream, i.e., it created timepieces cheap for anyone. Of course, these had been not the timepieces he had worked with. The new digital technologies was less expensive not just Due to the fact it was electronic, but too Due to the fact it relied on machines to make it.Invicta continued creating timepieces for about a decade following the Quartz Revolution prior to they threw in the proverbial towel. Mechanical watchmakers merely might not compete with the new technologies with their larger labor and material charges. Fortunately, that is not the end of our story.A handful of years just after Invicta folded, the Organization and its name was sold to an investment Corporation from Florida. Now, you may possibly wonder, what specifically is in a name, specially a somewhat unknown 1. Just after all, we're not speaking about C.-C. or McDonald's here. But the investment Organization purchased significantly a great deal more than a name as soon as they bought Invicta. They purchased a set of founding principles and philosophies that have helped them rebuild a when outstanding Organization into a single of the prime brands readily available globally. Let us take a moment to go over their most well-known new model.The Pro Diver Automatic WatchA funny thing occurred a couple of years following quartz or electronic watches became all the rage: people today began to Uncover tired of them. Considering the fact that they had been frequently cheaply produced , they did not final all that lengthy. Digital watches had been observed by some as disposal timepieces. As a outcome, a great number of watch aficionados started to request old-fashioned mechanical models after once again.The Pro Diver is one particular of Invicta's bestselling watches. It is an automatic model, which suggests that it does not have to have to be wound. Created with high-quality components like strong stainless steel, it is water-resistant up to 200 meters. Like most of their new timepieces, the Pro Diver is very striking. It has a black watch dial and luminous white hour hands. The watch band is developed of polished stainless steel links with a fold more than clasp for comfort and safety. There are Arabic numerals and white hour markers on the dial and a date window alongside the 3 o'clock hour marker. Invicta produces high-superior timepieces for watch lovers with discerning tastes. Acquire an Invicta model that suits your discerning tastes now.
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